About Us

In a marketplace crowded with players determined to deceive customers with spurious discounts and hot deals, we, at Noowl.com, intend to honour the virtues of honesty and fairness. That’s why we plan to become India’s first-ever all year fair pricing online shopping marketplace.

We have no hidden agendas or catches. That’s why we offer products at subsidized prices for the entirety of the year. You can be rest assured that there will be no fluctuations in pricing – every product will cost the same in both January and October. But unlike our contemporaries, we will offer customers the lowest possible pricing from the onset rather than lowering it at a later date. 

After our team of experts handpick the highest quality of products, we intend to deliver them to every nook and corner of India, unlike other players who stick to the metros and big cities. It doesn’t matter if you’re located in a small village in Andhra Pradesh, Noowl.com will reach your doorstep. We are also determined to enter the untouched North East market, including Assam, Arunachal Pradesh and Meghalaya.

We are also setting up a world class helpline to address all your concerns. Our customer service representatives will be at your service, 24x7, to offer assured resolution in just one phone call. 

At Noowl.com, we draw inspiration from the tale of Harry Gordon Selfridge, who arrived from Chicago to London in 1906 with hopes of opening his dream store. More than 112 years later, Selfridge's spirit of innovation and creativity resonates with shop owners and retail moguls throughout the world.